ADV 345J | Media Planning | Fall 2022

Strategist: Emely Romo

Voodoo Doughnuts is the ultimate definition of unconventional delights. In this fake scenario, Voodoo Doughnut has decided to open a new shop location in Nashville, Tennessee by October 31, 2023. Our student agency, Sunflower Studios, was tasked with creating a strategic and effective media plan for the 2023-2024 period with the focus of successfully launching the new location.